Watching NAVORI QL whilst waiting for your car
Auto parts retail and
service center Adam Touring has selected NAVORI QL Digital Signage Software for
their 50 service point stores Swiss-wide.
NAVORI QL is used to
communicate on their in-store and service department waiting area screens.
NAVORI QL was
specifically selected for a number of reasons. First of all this deployment is
spread over three different language areas. Secondly the system needed to
enable a queuing system combined with running commercials and promotions and to
alert customers their car is ready for pick-up at the point of service. The
NAVORI QL players also broadcast real time newsfeeds and local weather
information.
NAVORI Certified Partner
AG Niederwangen was the system integrator for this project.
This
is yet another example of how promotions increase overall sales figures when
properly targeted at what in this specific case may be called a ‘captive
audience’.